Déjà vu, (/ˌdeɪʒɑː ˈvuː/) from French, literally “already seen”, is the phenomenon of having the strong sensation that an event or experience currently being experienced has been experienced in the past, whether it has actually happened or not.
L’dara review: Deja fu all over again
Atropine,a toxic chemical found in other members of the Solanaceae family, occurs naturally in wolfberry fruit. Potentially harmful interactions may occur if wolfberry is consumed while taking medications commonly prescribed for hypertension and diabetes.
From the goji wiki: Organochlorine pesticides are conventionally used in commercial wolfberry cultivation to mitigate destruction of the delicate berries by insects. Since the early 21st century, high levels of insecticide residues (including fenvalerate, cypermethrin, and acetamiprid) and fungicide residues (such as triadimenol and isoprothiolane), have been detected by the United States Food and Drug Administration in some imported wolfberries and wolfberry products of Chinese origin, leading to the seizure of these products. Let’s assume that the company has a better supply route.
The clinical trials they report are off the (believability) charts. “In a clinical study on L’dara Serum, the appearance of wrinkles was reduced by a remarkable average of 35% in only 4 weeks!” They claim to have hired a prestigious firm to do the clinical trials. Too bad they (apparently) didn’t consult a single skin physiologist, dermatologist, or plastic surgeon. Real regeneration of human facial skin takes months, not weeks. Anything quicker is not regeneration, it is something else. Examples of something else are edema (puffing up with fluid) , fibrosis (see e.g. our Avon Anew review), and hypermitosis (uncontrolled cell division such as with suraphysiologic doses of drugs). But even the latter two take time – edema is more likely.
What causes THAT? Inflammation is the likely culprit. It is a known skin irritant, and causes allergic sensitivity reactions. Any study purporting those results should be looked at with overwhelming suspicion.
From an active point of view — there is zero evidence in the peer reviewed published scientific journals that it does good things for skin. Goji berry is one of so many herbs used in Asia with purported health benefits. As an antioxidant, it is not very stellar. Many other antioxidants surpass its capacity.
In fact, it is associated with sensitivities and allergies when applied topically. Turns out that people allergic to latex gloves are also prone to be allergic to the berries. I know a lot of folks in the medical profession who have to stay away from latex.
Oh, but it’s patented you say. Right, that’s meaningful! You can patent just about anything. No proof of usefulness or efficacy required. Same old tricks of the trade.
So what do they charge for this skin cream with a dirt cheap plant material as an active? $120 per bottle. Wow! I would estimate it costs them about $1.20 to make. That’s a 10,000 percent markup.
OK, now we want to be fair and evenhanded, as always. So, we invite any opposing views. We invite any physicians or scientists involved with this company to contact us here, and challenge our opinions. We will publish opposing views of the science, and encourage gentlemanly debate on this and all science issues.
Meanwhile - the feeling that one has been kicked in the head this way before can be avoided. Just stay away!
Caveat emptor all over again.